Business analytics is the study of data through statistical and operations analysis, the formation of predictive models, application of optimization techniques, and the communication of these results to customers, business partners, and colleague executives. Even more valuable, business analytics provides a necessary and vital tool to get the right information to the right people at the right time in order to make sound business decisions.
Business analysts bring highly sought after expertise to companies in almost every field. The “big data” arena is ever growing and skilled analysts who are able to transform data into actions are essential. The professional undergraduate certificate in Business Analytics provides foundational preparation in business strategies, information technology systems, and statistical and quantitative techniques to drive sound decision-making within organizations. The program is designed to provide a fundamental analytics framework to ensure students understand statistical and quantitative models, data manipulation, analysis and above all, application towards decision-making activities. It focuses on quantitative methods and the role of evidence-based data in business modeling and decision-making for areas such as finance, marketing, and human resources.
This certificate requires advanced computer (MS Excel) and math skills. Students will need to take BAC 0900 orientation session one week prior to the start of classes.