Students complete the required directed study BBA Senior Project course sequence at the end of their undergraduate degree program. Each two-credit course serves as a prerequisite for the successive course (that is, PJT 495 is a prerequisite for PJT 496, and PJT 496 is a prerequisite course for PJT 497, etc.) During this thirty-week, five-course sequence, students select project topics and complete their projects guided individually by senior faculty mentors. Preference is given to selecting topics that solve problems or make contributions for the students’ employers by applying business concepts students learned in their majors. Project types may include: primary research, a business or new product plan, marketing audit, implementation plan, a process or product improvement, or an analysis of a significant workplace problem. Successful completion of PJT 495-499 requires a grade of C or better in each class.